On average, people use social media worldwide for 135 minutes every day, up from 126 minutes in 2016. This presents a huge opportunity for retailers to reach consumers on the platforms where they already spend more than two hours per day. However, not all retailers are successfully using these channels. In the final installment of…
Sebastian Klare
This is part two of a three-part series. You can read part one here. Mobile commerce, whether on a dedicated app or a responsive website, has redefined the shopping habits of millions of consumers. As this channel becomes more critical than ever for retailers, Astound Commerce’s Mobile Matters report takes a look at the state…
Over the 2017 holiday season, total sales rose by 4.9 percent, the biggest increase year-over-year since 2011. Consumers shopped via a variety of channels, but the biggest winner was e-commerce: online sales were up 18.1 percent from the previous year. To understand the ways consumers shop and the experiences brands and retailers offer, Astound Commerce…
