Ryan Fisher

Ryan Fisher

Ryan Fisher is a partner in global strategy and management consultant A.T. Kearney’s consumer and retail practice, and lead author of the firm’s 2018 Holiday Shopping Survey.

Marketing, Technology, Merchandising

2018 Holiday Shoppers Are Ready to Spend … On Their Terms

December 11, 2018 at 4:08 pm

So, what should retailers do to maximize holiday sales? It all starts by attacking those long lines and out-of-stock complaints.