Raz Golan

Raz Golan

Raz Golan is the CEO and co-founder of Shopic.

A veteran of the 8200 unit of the Israeli Intelligence Corps, Raz is a seasoned product leader with over a decade of experience in research, product management, intelligence and R&D. Prior to his army service, Raz started a Bachelor’s degree at the age of 14, during high school, and co-founded Sikumuna.co.il, Israel’s largest studying materials website.

After completing the army service, Raz joined Checkpoint as a Security Researcher, then joined Semanix’s (a start up developing NLP algorithms) founding team as VP Product.

Leveling the Playing Field: Enhancing In-Store Sales Through Digital Tools

For years e-commerce sites enjoyed an “unfair advantage” over their brick-and-mortar competition. The combination of click tracking, behavioral analytics, and customer journey planning provided a wealth of data that was simply unavailable in a physical retail environment. Loyalty programs, where customers scanned a plastic card at checkout, provided stores with shopper purchasing habits, but only…

Age Accessible Tech: How Retailers Can Meet the Needs of All Age Groups

The last three years have brought an explosion of new technology into retail spaces. Electronic shelf labels, virtual mirrors, and self-checkout are just a few ways brick-and-mortar stores are digitizing the retail experience. Retailers are confident delivering a highly personalized, zero-friction experience in a physical setting can improve the shopping experience and help them reclaim…