Rachel Tyers

Rachel Tyers

Rachel Tyers has more than 10 years of experience in ecommerce and digital marketing. Previously the VP of Strategic Partnerships at performance marketing agency MuteSix and Co-founder of headless ecommerce platform Nacelle, Rachel is currently SVP of Partnerships & Marketing at Okendo, the customer marketing platform for Shopify brands.  

Personalization in E-Commerce: How to Build Great CX in a Privacy-Centric World

In recent years, the e-commerce industry has experienced an unprecedented surge, propelling it far into the future. With the industry hurdling projection after projection, the only thing that seemed capable of slowing momentum was merchants’ ability to get products into their customers’ hands fast enough. Today, things are a bit more complicated. A new backdrop…