Mike Cassidy

A monster December propelled holiday e-commerce sales growth to the heights predicted at the beginning of the fourth quarter rush. Despite analysts' spot-on call there, a lookback shows that very little else about the season was easy to foresee. Online spending was up 24 percent in December over 2023, according to Signifyd data, largely because…

Consumers provided a positive start to the 2024 holiday season, boosting October online sales over last year. This is despite shoppers leaning on discounts and trading down for more affordable items to stretch their gift-giving budgets, according to holiday data from commerce protection provider Signifyd. The October figures matched Signifyd’s earlier projection of a 5…

E-commerce fraud is undergoing a dramatic transformation as international criminal rings increasingly take on the structure and mindset of the Fortune 500 companies they sometimes attack, according to a new report by Signifyd. The types and targets of online fraud are multiplying, the report notes, as fraudsters look for new revenue streams and novel schemes…

Retail and economic experts who wondered how long consumers’ resiliency could last in the fourth quarter of a year marked by dwindling savings and stubbornly high prices got their answer in December. Online sales for the month increased by 11 percent over December 2022, according to Signifyd Holiday Season Pulse Tracker, to cap off a…

It’s fair to wonder whether merchants will soon pull their hands down from happy high-fiving over strong November sales and begin wringing them over the ample discounts they offered inflation-weary consumers during Cyber Five 2023. The long Thanksgiving to Cyber Monday weekend was a selling success, with e-commerce sales up 8 percent over a year…

October’s early holiday online shopping bump failed to materialize in a meaningful way, leaving retailers wondering whether the rest of their busiest season would live up to the already meager projections for fourth-quarter sales growth. U.S. e-commerce spending was up 4 percent in October compared to a year ago, according to data from commerce protection provider…

For months, inflation and the tales of consumers exhausting COVID stimulus, getting crushed by rising food prices, pulling back from buying coveted items, and trading down on the things they did buy have been with us. But beyond all the noise, this is what that looks like by the numbers: In August, online shoppers spent…

David Cost has a voracious appetite for innovative technology that turns online shopping into a sublime event. The vice president of e-commerce and marketing for fast-fashion retailer Rainbow Shops pays close attention to traditional e-commerce metrics. However, his guiding benchmark is singular — experience. Sure, the portion of site visitors who end up buying something is important…