Retail and economic experts who wondered how long consumers’ resiliency could last in the fourth quarter of a year marked by dwindling savings and stubbornly high prices got their answer in December. Online sales for the month increased by 11 percent over December 2022, according to Signifyd Holiday Season Pulse Tracker, to cap off a…
Mike Cassidy
It’s fair to wonder whether merchants will soon pull their hands down from happy high-fiving over strong November sales and begin wringing them over the ample discounts they offered inflation-weary consumers during Cyber Five 2023. The long Thanksgiving to Cyber Monday weekend was a selling success, with e-commerce sales up 8 percent over a year…
October’s early holiday online shopping bump failed to materialize in a meaningful way, leaving retailers wondering whether the rest of their busiest season would live up to the already meager projections for fourth-quarter sales growth. U.S. e-commerce spending was up 4 percent in October compared to a year ago, according to data from commerce protection provider…
For months, inflation and the tales of consumers exhausting COVID stimulus, getting crushed by rising food prices, pulling back from buying coveted items, and trading down on the things they did buy have been with us. But beyond all the noise, this is what that looks like by the numbers: In August, online shoppers spent…
David Cost has a voracious appetite for innovative technology that turns online shopping into a sublime event. The vice president of e-commerce and marketing for fast-fashion retailer Rainbow Shops pays close attention to traditional e-commerce metrics. However, his guiding benchmark is singular — experience. Sure, the portion of site visitors who end up buying something is important…
Few retailers would argue with the notion that for years customers have held retailers to high (and increasing) expectations. Now it appears from a recent survey that a small, but significant, percentage of consumers are willing to take retail justice into their own hands when things don’t go their way. A worrisome percentage of consumers…
