Michael Gerard
E
Michael Gerard
Michael Gerard is the Chief Marketing Officer of e-Spirit and he can be reached at Gerard@e-spirit.com.
April 5, 2021 at 8:31 pm
Customer experience (CX) has always been a priority for retailers as they seek to improve engagement and drive customer loyalty. However, the huge shift to largely online shopping, accelerated by five or more years as a result of the COVID-19 pandemic, has every retailer competing in the same online world without the benefit of eye-catching…
January 3, 2019 at 4:55 pm
How do you get personalized content to the growing diversity of digital touchpoints at speed? The answer is Content-as-a-Service(CaaS).





