Melissa Oppenheim Lano

Melissa Oppenheim Lano

Director, Global Content Development, Global Business Marketing 

Mel is a highly accomplished marketing executive, award-winning producer, and creative entrepreneur. Mel has spent 10 years at Meta Platforms, Inc., building the company’s Global Content Development department, overseeing the strategy, creative, and production of its largest business marketing channels. Specifically, Mel and her team manage Meta for Business and Instagram for Business’ digital properties, reaching over a billion customers annually with content that regularly surpasses ambitious goals. Additionally, Mel has produced films that have been featured in top film festivals around the world including Sundance, True/False, Rotterdam, and cultural institutions like the Smithsonian and MoMA. 
3 Tips to Grow Your Business With Short-Form Video

The average person’s attention span has decreased over the years — with some experts saying it’s now under 10 seconds — due to the large amount of information constantly vying for their attention. Not only is it harder to keep people engaged, but it’s now also harder to retain their loyalty, as pandemic constraints have…