Matthew Kershaw

Matthew Kershaw

Matthew Kershaw is vice president of strategy at D-ID, the go-to providers of AI-powered face-to-face digital assistants. Matthew has a 20-year background in digital media and content strategy, and has developed commercial programmes and services for clients such as LG Mobile, Barclays, Shell, Audi and Samsung. At MTV, as Head of Digital, he oversaw and launched numerous services including their first streaming on-demand video platform, mobile and social channels.  With certificates from MIT and Codecademy in AI and data science, he helps businesses identify and exploit the gains created by AI, as well as helping take AI-based businesses into new markets. Matthew has a Masters degree from Wadham College, Oxford University in Philosophy & Experimental Psychology.
The New Face of E-Commerce Storefronts: Digital Human Avatars

Regardless of how clever today’s e-commerce storefronts are, their digital interfaces lack one particular quality: the ability to mimic human expression — and research indicates it’s more than just a makeover. E-commerce and the “digital storefront” have existed for a little more than two decades. In that time, online shopping has come a long way…