Lucy Markowitz

Lucy Markowitz

Lucy Markowitz is the senior vice president, general manager of the US Marketplace at Vistar Media, leading sales, client services, DSP & Supply partnerships. Lucy and her teams are responsible for cultivating relationships with agencies, brands, publishers, and DSPs ensuring impeccable service across all aspects of the marketplace. Previously, Lucy led hedge fund and investment bank sales at Dataminr and was an analyst at Goldman Sachs. Lucy holds a BS in International Finance and Marketing from the University of Miami in FL.

Marketing, Customer Service

How Social Listening Can Break Through the Digital Fatigue Era

February 4, 2026 at 12:16 pm

We’re living in the era of “do not disturb.” Consumers mute notifications, skip ads, and unfollow brands without hesitation. Marketing channels are saturated and attention is strained. Trust is harder to earn because audiences are more selective about what they let in. Success in breaking through hinges on understanding the signals audiences are sending and…