Laurie Cutts

Laurie Cutts

Laurie Cutts is the director of marketing at Acceleration Partners, a performance marketing agency focused on online customer acquisition for the world’s largest brands.

How Online Retailers Can Make Every Day Cyber Monday
May 3, 2017 at 2:16 pm

Cyber Monday 2016 was the largest online shopping day in history, grossing just shy of $3.5 billion — up more than 12 percent from the year before. Although digital marketing costs often climb during the holiday season due to increased demand — as they did on Thanksgiving and Black Friday — affiliate commissions actually declined on Cyber…