Kristin Howell

Kristin has 25 years of technology and retail experience, including leadership roles across management consulting, solution design, product marketing and software development organizations. 

As Global Vice President within SAP’s Industry Product Management organization, she specializes in the areas of merchandising, demand planning, pricing, promotions, and AI/predictive analytics. She leads the end-to-end retail strategy and product vision across retail and fashion at SAP.  She works closely as a trusted advisor and thought leader for SAP’s global retail customer base.

Kristin currently sits on the board of the Terry J. Lundgren Center for Retailing at the University of Arizona.

Kristin holds an MBA from the W.P. Carey School of Business at Arizona State University and bachelors’ degrees in in Economics and International Relations from the University of Southern California.