Kim Kosaka

Kim Kosaka

Kim Kosaka is Director of Marketing at Alexa.com, whose tools provide insight into digital behavior that marketers use to better understand and win over their audience.

40 Tips for E-Commerce SEO, Part 1: Technical SEO and Research Tactics

For e-commerce businesses, implementing the right search engine optimization (SEO) tactics can translate into increased traffic and revenue — but many need to know which levers to pull. This article comes in two parts: In part one, I focus on technical SEO and keyword research tactics that enable you to pursue the best keyword strategies for…