Kevin Cundiff

Kevin Cundiff
Retail Sales Resolutions: From the Back Office
February 2, 2017 at 11:00 am

Retail businesses certainly witnessed more than their fair share of opportunities and challenges last year. There has been a massive increase in mobile shopping, more investment in omnichannel technology than ever before and a dramatic shift towards digital selling strategies. Retailers across the globe are looking at these changes in consumer behaviors and trying to…

Trends That Retail Execs Need to Be Aware of in 2017
January 11, 2017 at 4:17 pm

As the new year rolls in, you can expect a wave of new retail trends to come with it. And although retailers might feel comfortable in their current routine, these trends bring new opportunities for growth and revenue. So, what should retail leaders be on the lookout for? Here are a few of the top trends…

How to Foster Collaboration Within Your Sales Team
October 17, 2016 at 11:27 am

All too often employees work toward individual goals rather than operating with a team mentality. And while individual efforts are great, a sales team that lacks cohesiveness can have a big impact on a company’s success. So, how does one foster an environment of teamwork? These tips are a great place to get your team…

Here’s What’s Trending in Retail So Far in 2016
August 2, 2016 at 9:41 am

It feels like we were just ringing in the new year, but the first half of 2016 has flown by. We’re actually closer to welcoming 2017 than the past season of well-wishes and resolutions. And just like our personal experiences, 2016 has flown by for retailers — with tons of new developments. We’ve seen everything…

Selling to the Generation That’s Done its Homework
July 22, 2016 at 9:23 am

When it comes to making purchases, millennials are eager to do their homework. The research prepares them for what they feel is the perfect purchase and leaves little room for a store associate to change their mind. And oftentimes, they’ll stay online and make the purchase, bypassing brick-and-mortar for click-to-order, providing another challenge for store…

Retail Sales Projected to Rise 3.1%, But That's Not Enough
March 11, 2016 at 8:42 am

The National Retail Federation (NRF) recently released its sales forecast for 2016, and it's predicting steady growth year-over-year of 3.1 percent. While this is on par with previous years’ gains, it’s just not good enough for retailers looking to blow the doors off in 2016. The retail industry is constantly evolving, forcing brands to generate new and…

3 Steps to ‘Millennialize’ Your Sales Training
February 26, 2016 at 9:32 am

The sales world has evolved tremendously over the years, but it’s still hard for many retailers to make a connection when training the newest generation of salespeople. And sure, while millennials’ door-to-door experience may be limited to trick-or-treating, that doesn’t mean they aren’t capable of becoming great sales pros who can really benefit your business.…

3 Sales Tools to Increase Seasonal Margins
December 22, 2015 at 10:53 am

To say the retail industry is competitive is, well, an understatement. Therefore, retailers are finding it more and more difficult to provide value, particularly during the busy holiday season. Margins are obviously important, so how can retailers increase them during the hectic holiday hustle? Whether you’re selling consumer electronics, furniture or home appliances, here are…

3 Tips to Up Your Holiday Retail Game
November 30, 2015 at 10:14 am

Thanks to nearly $965 billion in sales projected between November and January — a 4 percent increase over last year, according to Deloitte’s latest holiday sales forecast — retailers are about to enjoy this holiday shopping season even more than usual. To cash in on the opportunity, every retailer needs to have an impeccably timed, customer-focused sales…

Retail ‘Moneyball’: 3 Sales Strategies for Maximizing Revenue
July 1, 2015 at 3:11 pm

Whether you’re a store manager, regional chief or vice president, your time and resources are limited. Like many in retail, you look to the bottom of ranking lists to determine how to allocate your time and those resources. After all, poor performers obviously need a hand, right? The traditional response to the question of resource…