Kendra Franklin

Kendra Franklin

Kendra Franklin is an Editorial Intern for NAPCO Media. She is attending Temple University for her bachelor’s degree in Media Studies and Production, with a minor in Content Creation.

An Inside Look at Zulily's Back-to-School Strategy

The 2021 back-to-school shopping season figures to be unique. After over a year of online/virtual school for most students, kids are looking to finally express themselves creatively through fashion. While younger students may not have the money to buy their own back-to-school items, they still play a major role in purchase decisions. According to Zulily's…

Lowe's Announces Another Round of "Making It ... With Lowe's," Now With Daymond John

Lowe’s announced this year’s round of its small business competition on Wednesday, this time in collaboration with "Shark Tank’s" Daymond John. According to USA Today, the pair will be hosting a program called Making It … With Lowe’s, a competition awarding applicants with the best product pitches small business grants and opportunities to sell their products…

Sam's Club Rolls Out Scan & Ship In-Store Program

On Tuesday, Sam’s Club announced its new feature, Scan & Ship, allowing customers to purchase Sam’s Club items using their mobile app and then have the products shipped directly to their homes. According to CNBC, the membership club is testing this feature as “a way to improve the customer experience.” The convenience of Sam’s Club…

Macy's CEO Jeff Gennette Discusses Digital Transformation, D&I, and More

During a virtual keynote hosted by the National Retail Federation (NRF) on June 24, Jeff Gennette, Chairman and CEO of Macy’s Inc, discussed the company’s digital transformation since the beginning of the pandemic, how customer behaviors have changed and what the department store is doing to adapt, and why diversity and inclusion is critical to…