Among the things retailers learned from the pandemic are two key business lessons. The first is that e-commerce needs to become an essential component of any strategy, and the second is that consumers are continually craving innovative, personalized experiences. But how do we keep customer data safe amid this growing trend of customization? As we…
Julie Petit
Luxury brands have long been known for their ability to control how their products are presented and sold. However, the pandemic has placed the industry at a crossroads. In order to keep pace with changing customer expectations on ways to engage with brands, the luxury sector is embracing new models which are more conscious, collaborative…
