This isn’t the first time we’ve seen market interruptions caused by a global event. We’ve seen many economic disruptions occur due to natural or man-made phenomena. In a globally connected world, with interdependencies spanning across borders, the impact of the current COVID-19 situation is having a particularly acute impact on the retail sector. Recent social…
Juliana Pereira
Analyzing on-site consumer behaviors is always a strong jumping off point for e-commerce brands looking to better understand shopper behaviors and preferences. And there are plenty of tools available that can help these online brands get at a lot of important information on how their customers navigate through their websites. The resulting data can provide…
Technology has always given retail businesses an edge. Digital tools and innovative technologies have been driving business in the retail sector for decades, from point-of-purchase software and inventory systems to digitized product catalogs and robust e-commerce websites. By adopting cutting-edge technologies, retailers today are making their supply chains more efficient, and they can more easily…