Jason Richelson

Jason Richelson
How Retailers Can Avoid Credit Card Fraud

Once upon a time, I was a young wine merchant in Brooklyn, N.Y. and a new customer came into my store looking to buy several cases of expensive wine for a wedding. I was so excited by the big sale but, for whatever reason, I couldn't connect to my credit card processor. The customer asked me to type in the card number because his card's magnetic stripe wasn't working. And so I did. I put the transaction through, only to find out days later that the card didn't belong to the customer and I was on the hook for the cost and out of the product. I decided then and there to educate myself on everything I could do to keep my business and my customers’ personal data safe from fraudsters. Here are six tips: