During the holidays, many retailers focused on demonstrating corporate responsibility through…
Jake Weatherly
Marketers are relying heavily on universal discounting, indicating that promotions play a central role in customer acquisition.
Data privacy scandals like Cambridge Analytica have seized the public consciousness and pulled into…
By now, it’s more than obvious that focusing on a single channel is not a long-term, sustainable…
There's been an influx of reports predicting that this year’s holiday sales will continue on an …
While leveraging big data by using software, apps and point-of-sale technology can help retailers…
As more technologies are being developed to supplement and enhance existing POS systems, it's…
