Greg Wang

Greg Wang

Greg Wang is Senior Director, Americas, at Adjust, a measurement and analytics company that helps marketers measure, optimize and scale app growth across platforms. Greg has nearly a decade of experience in mobile advertising technologies, ranging from programmatic DSPs to mobile app analytics software.
The Power of AI, Mobile-First, and Performance Ads in Unlocking Global Retail Growth

Fueled by mobile commerce and innovative acquisition strategies, retailers are expanding globally. The rise of brands like SHEIN and Temu has raised the bar, showing that mobile-first and data-driven approaches can drive extraordinary growth in international markets. Adjust’s latest Mobile App Trends report finds that e-commerce app installs grew 17 percent year-over-year in 2024, with…

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