David Wilkinson

David Wilkinson

David Wilkinson is president and general manager for retail at NCR Corp., a leader in banking and commerce solutions, powering incredible experiences that make life easier.

Locking in Loyalty: How Digital Programs Help Drive Customer Experience and Retention

Customer experience (CX) expert Shep Hyken provides a couple of sayings that resonate with today’s retail environment: “Satisfaction is a rating. Loyalty is a brand,” and “There is a big difference from a satisfied customer and a loyal customer.” Ultimately, satisfaction = good. Brand loyalty = 100 percent better. We all know this is true,…

How to Adapt ASAP for Contactless Holidays

Thanksgiving dinner, jingle bells, gingerbread, New Year celebrations — even amid a pandemic, the “most wonderful time of the year” is fast approaching. And even though social distancing will likely still be in effect, people will still be excited to celebrate and come together, even getting creative about office holiday parties. There are a lot…