Daniel Avshalom

Daniel Avshalom

Daniel Avshalom, Vice President, Media, Zoomd
Daniel is the vice president of media at marketing technology user acquisition and engagement platform Zoomd Technologies Ltd. He has spent a decade at Zoomd and its predecessor, Moblin, in sales, marketing, ad operations and media management positions. Daniel began his career as a consultant in e-commerce, SEO, SEM and web marketing.

The Challenges and Opportunities of Retail Media

At a growth rate of 21.8 percent for 2024, retail media is the fastest-growing form of ad spend in the U.S., according to data from eMarketer. As impressive as that growth rate is, retail media faces challenges hampering its growth. Dominance in Retail Media For one, data from eMarketer shows that Amazon.com will account for…