Chris Timmer
June 13, 2024 at 3:52 pm
The allure of next-day delivery, epitomized by giants like Amazon.com, has long been perceived as the ultimate customer magnet. Retailers have raced to replicate this speedy service, believing it to be the key to consumer satisfaction. However, recent insights into shifting consumer preferences reveal a surprising truth: speed of delivery isn't the sole determinant of…
