Cheryl Lesniak
Cheryl Lesniak
Cheryl Lesniak is the director of marketing at Frank Mayer and Associates, Inc., a manufacturer of retail displays and interactive kiosks. She has more than 25 years of experience in developing and executing integrated marketing plans that target key markets and retail industries.
November 12, 2025 at 5:55 pm
Women control a significant share of the shopping power and decision-making within the household, so any retail organization that markets to them is marketing to the majority. While women leadership in retail is still a small percentage compared to men, it's growing in prominence and potential. By evaluating the ways that women bring diverse perspectives…




