Charlotte Moogan

Charlotte Moogan

Charlotte Moogan is an e-commerce specialist with a passion and proven track record for driving customer engagement and revenue growth. At AAVRANI, Charlotte is responsible for managing retention strategies, including their loyalty program, and email and text message marketing strategies. They also oversee all aspects of AAVRANI.com, from curating the promotional calendar to launching new website experiences and features with the aim of delivering an exceptional customer-centric shopping experience.

How AAVRANI Turned Two-Way SMS Marketing Into a 23% Increase in GMV

With 97 percent of Americans owning a cellphone, it's clear we live in a mobile-first world. Brands that aren’t reevaluating their mobile marketing strategy are missing out on a key channel to engage and create one-to-one relationships with their customers. For beauty and skincare brands, SMS marketing can be an extremely powerful tool, especially given…