Ben Jeffries

Ben Jeffries

Ben Jeffries is the CEO of Influencer, a global influencer marketing solution, focused on providing global advertisers with the ability to succeed on social media. Influencer’s mission is to build meaningful relationships between creators and brands, whilst making advertising effective, but more importantly inclusive. Influencer works with a number of global brands such as P&G, offering guaranteed results by combining strategic creativity, insights and technology. Ben is an award-winning entrepreneur, with awards from Forbes 30 Under 30 to BMW Entrepreneur of the Year, and has previously spoken at global events such as Cannes Lions, Web Summit, Facebook, TikTok, Advertising Week and Social Media Week, plus many more.

July 17, 2023 How the Photo-First Social App Lemon8 is Redefining Social Commerce

There’s a palpable shift unfolding in the world of social media as the lines between platforms and e-commerce increasingly blend and blur. It's a trend we've all been noticing — even if we haven’t realized it yet. Meta, for one, has made several attempts to tap into this realm by integrating shopping features into Instagram,…