Barbara Rausch

Barbara Rausch

Barbara Rausch is a global account manager at ePost Global. With more than 25 years of experience in mail and logistics, she partners with some of today’s largest ecommerce organizations to develop tailored distribution strategies, reduce costs, and deliver exceptional service across international and domestic shipping.

Operations & Fulfillment, E-Commerce

Beyond the Box: How Subscription Brands Can Overcome Global Shipping Challenges

September 15, 2025 at 12:49 pm

Type “unboxing” into YouTube and you’ll find thousands of videos, many with millions of views, revealing the contents of a package. What started as a quirky internet trend has evolved into a powerful retail experience, where the packaging itself is as much a part of the appeal as the products inside. Whether it’s a collection…