Anthony Ng Monica

Anthony Ng Monica

Anthony Ng Monica is the CEO of Swogo, the world’s first automated bundle solution for e-commerce retailers to increase margin. Hundreds of retail leaders in over 30 countries around the world drive profitable growth with Swogo. Swogo takes a unique approach that focuses on understanding a retailer’s product assortment – Swogo Product Graph combined with machine learning and AI algorithms surpassing billions of recommendations per year.
Why Retail Giants Still Get Product Recommendations Wrong

Bad recommendations hurt e-commerce. Online retailers must be armed with product and customer data to correctly recommend complementary products. If they don't have the data points, nor the ability to use them, mismatched product recommendations are inevitable. This can be a source of embarrassment for even the biggest retailers. Amazon.com made the headlines recently for all…

How Online Retailers Can Beat the Holiday Season

Huge discounts and campaigns mean more clicks and more customers. For example, Amazon.com's Prime Day has ballooned in just four years to a 48-hour online shopping bonanza, which this year raked in a whopping $7.9 billion and sold 175 million products. Then there’s Black Friday, which has grown from one day to one week of…

Why Big Marketing Bills Make Retail Price Wars Hurt Much More

As retailers fight to win online market share, they're forced to up their game and push boundaries to meet customer expectations. The reality of competition in today’s cutthroat world of e-commerce translates into companies looking to one up or match their competitors, which is doing more harm than good to the industry. Many online retailers…

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