The Value of Customer Journey Mapping
By
Tohawkes
and Michael Baum
Facebook
Facebook
Twitter
Twitter
LinkedIn
LinkedIn
Email
Email
0 Comments
Comments
This omnichannel nonlinear purchase path creates more ways to delight and develop engagement in ways that result in increased sales, referrals and loyalty. The flip side is that more personalized journeys and higher customer expectations also create the opportunity to disappoint — losing this sale and the next.
0 Comments
View Comments
- Places:
- U.S.
Tohawkes
Author's page
Michael Baum
Author's page
Related Content
Comments