CEM: Four Ways to Improve Customer Experience Management
Facebook
Facebook
Twitter
Twitter
LinkedIn
LinkedIn
Email
Email
0 Comments
Comments
* Include routine reality checks and act on them. It’s not enough just to measure customers’ experiences, you have to follow up on the feedback you receive. Intuit has quarterly customer experience reviews and random pop-up surveys.
* Let technology help you. The right technology can help make a good customer experience strategy even better. Use IT for analysis, for monitoring and throughout the sales, marketing and service processes.
0 Comments
View Comments
- People:
- Gail Kalinoski
- Places:
- Bozeman, Mont.
Gail Kalinoski
Author's page
Related Content
Comments