Total Retail Talks
Total Retail Talks is for retail executives who crave the knowledge and insights needed to stay successful in today's fast-paced industry. Through engaging talks and focused interviews, listeners take away useful information and practical advice from a full roster of retail experts, influencers and leaders.

In episode 76 of Total Retail Talks, James Connell, vice president, e-commerce and marketing at Roots Canada, a leading lifestyle brand and manufacturer of men's and women's apparel as well as leather goods, discusses the company's recent partnership with Air Canada that helped drive holiday shopping.

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