In episode 171 of Total Retail Talks, recorded at this year's Shop.org conference in Las Vegas, Matt Corey, chief marketing officer at PGA TOUR Superstore, discusses how the golf retailer's move to a new e-commerce platform has helped it create better customer experiences across all of its channels — stores, web, mobile — leading to happier customers and increased conversions.
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Total Retail Talks is for retail executives who crave the knowledge and insights needed to stay successful in today's fast-paced industry. Through engaging talks and focused interviews, listeners take away useful information and practical advice from a full roster of retail experts, influencers and leaders.
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