Infographic: M-Commerce Growing 200% Faster than E-Commerce

A new infographic from Baynote proves just how much consumers are using tablets and mobile devices to purchase items, and how this trend may affect the impending holiday season. Consider the following:

• One in 10 e-commerce dollars are spent today using a smartphone or tablet;

• m-commerce growth is outpacing traditional e-commerce growth by 200 percent;

• for every $1 spent, the average return on retail email marketing is $44.25; and

• the number of people using smartphones has doubled over those who use tablets, but tablet users spend 20 percent more on average.

Check out the infographic to learn more!

RT @IfopConsumer MCommerce Growing 200% Faster than ECommerce - http://t.co/xzUqC8DteA via @Shareaholic #mobile

— Christophe Jourdain (@chrjourdain) November 20, 2013