Retail Veteran Michael Francis Joins DreamWorks Animation

Michael Francis has been named to the newly created post of chief global brand officer at DreamWorks Animation. Francis, the high-profile former chief marketing officer at Target as well as president at J.C. Penney, will be responsible for worldwide branding initiatives, licensing and consumer products, and franchise management. “Michael has spent nearly three decades as a superstar in retail, and his expertise in building franchises is second to none,” DreamWorks Animation CEO Jeffrey Katzenberg said in a phone interview.

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