'The Great Returns Race' Benchmark Q2 2016
ReBOUND are delighted to bring you the second edition of ‘The Great Returns Race’: The UK’s only benchmark on international return policies.
We already know that the customer’s return experience is increasingly key to the growth of cross-border online sales. However, our findings from quarter 1 of ‘The Great Returns Race’ revealed that many of the UK’s leading brands still fall short of global consumer expectations. So what progress has been made to the return offerings of the 141 leading clothing brands through quarter 2?
This benchmark aims to delve even deeper into the international online returns landscape by highlighting the movers and shakers in the rankings over the last few months. We have also highlighted the brands exhibiting ‘best practice’ in each metric and will continue to monitor these leading brands in the editions to follow.
KEY FINDINGS
- SITE NAVIGATION ACROSS ALL DEVICES HAS IMPROVED SINCE LAST QUARTER BY 5%
- 4% MORE BRANDS HAVE EXTENDED THEIR RETURNS POLICY SINCE Q1(76% NOW OFFER MORE THAN 14 DAYS COMPARED TO 72%)
- THE TOP 3 COUNTRIES FOR FREE RETURNS ARE:
IRELAND (26%)
GERMANY (27%)
USA (23%)
Take a look at the rest of ‘The Great Returns Race’ series to keep your finger on the pulse. ReBOUND are transforming the way the eCommerce industry thinks about returns by offering a truly intelligent returns experience, globally.
Visit www.reboundreturns.com for more info about their managed returns services.
