In episode 449 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews John Agnew, chief marketing officer at Love.com, an online marketplace focused on sustainable, healthy products and charitable giving. Listen in as Agnew provides an overview of the company (0:55), discusses the conscious shopping trend (1:40), the consumer behaviors Love.com is trying to tap into (3:15), and the brand's sales channels (4:15).

In addition, Agnew discusses driving market awareness and customer acquisition for Love.com (5:25), its content marketing strategy (7:00), gaining awareness through brand ambassadors (9:00), and the mission of the Love.com Foundation (10:25). Lastly, he touches on the growth opportunities he's targeting for Love.com (11:15).

Driven by the magic of marrying creativity and strategy, John Agnew has sculpted transformative narratives for powerhouse brands like Apple, Oura, and Nike. With over 20 years under his belt, Agnew's journey maps a legacy of groundbreaking digital marketing endeavors, reimagining brand identities and carving out innovative campaigns.

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