Over the past five years, the rapid shift toward online shopping has reshaped the retail landscape. While e-commerce offers undeniable convenience, it also presents challenges, particularly for retailers, where tighter margins and rising fulfillment costs pose significant hurdles. In contrast, brick-and-mortar stores provide advantages such as lessening the costs of last-mile order fulfillment and encouraging … Continue reading Creating the In-Store Experience of the Future With Augmented Reality