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Protecting Your Site Isn’t Enough Anymore: Injected Malware Has Retailers Reeling
May 16, 2018 at 3:06 pm

For some, cybersecurity is a matter of faith; they deploy the latest and greatest security systems on their retail sites, and pray they don't get hacked. Others take a more scientific approach; they not only install security systems, but they also check their log files, system processes, and metrics like the amount of time visitors…

Achieving Results with Geomarketing
May 16, 2018 at 3:06 pm

This case study provides an in-depth description of how a retail chain turned lapsed customers into regular buyers using personalized geomarketing elements.

Online Grocery is an Open Field … for Now
May 16, 2018 at 2:43 pm

The e-commerce market as a whole is maturing, but buying groceries online is still far from commonplace in the U.S. As the fight for category leadership in digital grocery heats up, research shows that Americans have yet to settle on a grocer of choice. With this opportunity at hand, grocery competitors must act fast to…

Is Your Business Leveraging the Power of Google Maps to Drive Sales?
May 16, 2018 at 2:11 pm

In real estate, the saying is “location, location, location.” But what good is location if consumers can’t find their way to your company's front door? A reported 1 billion monthly users — more than 40 percent of all online users worldwide — rely on Google Maps to deliver basic information, including directions and the best…

How Jane Elfers Turned Around The Children's Place
May 16, 2018 at 1:41 pm

This article originally appeared on Total Retail's sister brand's site, Women in Retail Leadership Circle. Jane Elfers has delivered several years of industry-leading shareholder returns since joining The Children’s Place as president and CEO in 2010. But how did she do it, especially since the company had been on a downward trajectory for several years…

Apparel Retail Survey + Report
May 16, 2018 at 12:59 pm

Customers have come to expect personalized interactions with their favorite brands. But, what kind of personalization do shoppers care about most? How important is personalization relative to other aspects of the customer experience? And, how does this apply specifically to apparel retailers?

Retail CRM Report
May 16, 2018 at 12:50 pm

Our retail customer relationship management report dives into why harnessing customer data is critical for success, how to form a plan based on data insight and map to the customer journey, what you can do to increase customer engagement and retention, which customer data points you should be collecting, and how to keep customers happy and loyal!

Retail Analytics Report
May 16, 2018 at 12:34 pm

Retail is changing dramatically and competing today means staying agile, pivoting quickly and using POS data to inform everything from inventory to staffing to marketing. And, prioritizing it everyday. Retailers who are seeing success, focus their energy on knowing their business, it’s the difference between surviving and thriving.

Retail Inventory Management Report
May 16, 2018 at 12:20 pm

Successful retailers are winning by mobilizing POS inventory data! Learn why harnessing data is critical for success, how retailers can make the shift to a proactive mindset, what KPIs are essential for effective inventory management, which POS reports retailers should run and when, and how to keep your inventory fresh and customers happy.

2018 Bad Bot Report: The Year Bad Bots Went Mainstream
May 16, 2018 at 10:16 am

The 2018 Bad Bot Report investigates the daily attacks sneaking past sensors and wreaking havoc on websites. It’s based on 2017 data collected from Distil Networks’ global network, and includes hundreds of billions of bad bot requests anonymized over thousands of domains. Our goal is to offer guidance about the nature and impact of automated threats to those of you on the front lines of website security.

Cross-Channel Returns Remain a Challenge for Retailers
May 15, 2018 at 3:46 pm

A key theme to emerge from Total Retail's second annual Top 100 Omnichannel Retailers report was the difficulty brands have in implementing systems that enable customers to easily return products across channels — e.g., buy online, return in-store. Of the 100 retailers analyzed, 16 retailers had cross-channel returns with no exceptions; 62 percent of retailers…

Amazon Go Stores Coming to Chicago, San Francisco
May 15, 2018 at 2:57 pm

Amazon.com's cashier-free grocery store of the future is coming to San Francisco and Chicago. The company is expanding its experimental Amazon Go store to the two cities, but didn't say when they would open. It has posted job listings for store managers in the cities on its site, which were first noticed by the Seattle…

Managing Payments in the Subscription Economy
May 15, 2018 at 2:15 pm

The subscription economy brings the need for a completely different approach to building and expanding a business. Driven by changes in purchasing behavior and consumer preference, the subscription economy is in full effect. The industry has grown 200 percent annually since 2011, and in 2017, subscription businesses attracted more than 11 million U.S. subscribers. Looking…

How Retail is Transforming in a Mobile-First World
May 15, 2018 at 1:10 pm

Years ago, the biggest debate in retail was “bricks vs. clicks.” It was assumed that shoppers would either buy in a physical store or online. Today, mobile devices have completely upturned that either/or paradigm. There's now fluidity in how consumers are shopping, and a variety of touchpoints they're using along their purchase journeys. Physical stores…

The Proper Role of Loyalty Programs
May 15, 2018 at 11:46 am

Hardly a day goes by when you don’t visit a store, restaurant or supermarket and have an employee ask, “Do you belong to our loyalty program?” Loyalty (or rewards) programs have become ubiquitous — a fact of life in American business. Accordingly, it's helpful to ask what the role of a loyalty program should be…

Closing the CX Expectations Gap
May 15, 2018 at 10:36 am

While 82% of companies report that they are customer-centric, only 18% of customers agree. The gap between the needs of today’s customers and the experience brands provide is referred to as the CX Expectations Gap. In this report, learn how to meet expectations in a cost-effective way, automate your business processes, and increase lifetime value.

Godiva's Managing Director Talks Growth Strategy
May 14, 2018 at 12:46 pm

In episode 145 of Total Retail Talks, Total Retail's Editor-in-Chief Melissa Campanelli interviews Sharon Leite, managing director, North America, Godiva Chocolatier. LIsten in as Leite discusses her career path, leadership style and what's next for Godiva, all recorded live at this year's Total Retail Roundtable in New York City.

Target Testing New Product Distribution Strategy
May 14, 2018 at 12:26 pm

Target is testing a new product distribution strategy aimed at cutting down its replenishment cycle from days to hours while reducing overall inventory at stores, especially at small-format ones. Preston Mosier, Target's senior vice president of global supply chain and logistics field operations, made the announcement last week during a keynote presentation at the Retail Supply…

How to Get Your Product Reviewed on Popular Blogs
May 14, 2018 at 12:14 pm

Getting your product reviewed by popular bloggers is a sure way to get free advertising. Who wouldn’t want that? There's an art to capturing the attention of popular bloggers, though. You need to do more than just toss a freebie their way. These bloggers have put time and energy into building their credibility and they…

3 E-Commerce Tips for Apparel Retailers
May 14, 2018 at 11:25 am

While online and offline shopping journeys are becoming increasingly intertwined, in many cases due to the omnichannel nature of consumers, retailers are struggling to understand how this defines consumer segments and what influences the shopper journey online the most. The apparel industry, in particular, is straddling both sides of this omnichannel approach. For those focused…