Resource Library : Social Media Marketing
Most Facebook Users Don’t Mind Ads, New Study Shows
In a recent survey, 54.6 percent of respondents reported feeling either positive or indifferent to ads on Facebook. In addition, users who clicked on an ad were three times more likely to make a purchase than those who don’t click. The Facebook platform now hosts 5 million advertisers, and this report indicates why it’s prime time for retailers to invest in Facebook ads.
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