Networking Site Offers Far More Than You Could Imagine, Part 1 of 3
Where to Start (Even if You’re Already a User)
Consider this: There are people who are on LinkedIn (they’re listed), and then there those who are proactive in taking advantage of its many powerful features. Regardless of which type of user you may or may not be, I suggest you do three things immediately:
1. Contact everyone you’ve worked with in the past — as well as present — and request to be endorsed.
2. Join as many LinkedIn groups as you can. You’re allowed to join up to 50.
3. And if you haven’t done so already, add “send link” requests to all your contacts.
You also can link to me at www.linkedin.com/in/jimwgilbert. And if you aren’t a LinkedIn member already, by all means spend a few minutes to join.
Check back next week for tips on how to become a LinkedIn power user.
Jim Gilbert is president of Gilbert Direct Marketing, a full-service catalog and direct marketing agency. His LinkedIn profile can be viewed at www.linkedin.com/in/jimwgilbert or you can post a comment here or e-mail him at email@example.com.
Jim Gilbert has been creating direct marketing programs that drive superior ROI for almost 30 years. Fluent in consumer or B-to-B, creative, operations, and analytics, he marries the strategic and tactical sides of direct and social media marketing in a seamless fashion that gets results. He's CEO of a multidiscipline direct marketing agency, Gilbert Direct Marketing, Inc., which focuses on direct mail, catalogs, DRTV, telemarketing, print, alternative direct marketing media and social media marketing. Jim has been involved in start-ups, expansions and turnarounds, and is an expert in helping multichannel marketers get to the "next level." He's a former adjunct professor, teaching direct marketing at Miami International University, and is President of the Board of Directors of the Florida Direct Marketing Association. Jim loves to talk direct marketing, and has done many lectures on direct and social media marketing.