E-Tailers Invest in Inventory Planning
I mentioned in a recent post that there are growing signs that 2011 could be the year internet retailers invest in back-end systems to increase their operations and inventory efficiencies. Here’s some hard evidence to support that argument:
In her keynote address at the NEMOA Spring 2011 Conference, Bernadine Wu, CEO of FitForCommerce, described the shift from investment in marketing support systems to back-end operational systems. Wu cited Forrester’s 2011 Online Retail Technology Investment Outlook, which reported that 62 percent of e-tailers planned to increase or significantly increase their technology budget in 2011.
Joe is Vice President of Product Solutions at Software Paradigms International (SPI), an award-winning provider of technology solutions, including merchandise planning applications, mobile applications, eCommerce development and hosting and integration services, to retailers for more than 20 years.
Joe is a 34-year veteran of the retail industry with hands-on experience in marketing, merchandising, inventory management and business development at multichannel retail companies including Lands’ End, LifeSketch.com, Nordstrom.com and Duluth Trading Company. At SPI, Joe uses his experience to help customers and prospects understand how to improve sales and profits through applying industry best practices in merchandise planning and inventory management systems and processes.