Gobble Up As Many Domain Names As You Can

People who buy and hold domain names for the purpose of eventually reselling them for a profit are called “domainers.” It’s now big business, particularly given the Internet trend of “going local” and the rush to own local Internet real estate. Think “AtlantaDoctors.com” or “MidtownChineseFood.com” as two hypothetical possibilities. Minneapolis-based investment bank Piper Jaffray & Co. estimates Internet local ad spending will grow from $5 billion to $25 billion in the next decade.