Are We Communicating or What? Part 2 of 3
It looked like I was going to write this great, witty piece about stupid business jargon for you for this week. But as sometimes happens, life and of course holidays got in the way.
(For part 1, click here.)
I have a backup plan though. After I wrote part 1 of this series, I went to LinkedIn and used its Q&A function. I asked the question about what silly jargon people hate in the business world and got a lot of great answers.
Here’s the link to the answers, many of which are wittier than this writer could ever have come up with:
I believe you need to be a LinkedIn member to view the answers, but it’s free. And it’s an excellent networking site, which is why I don’t mind giving it a strong thumbs-up in my column.
Oh, and while you’re there, be sure to link to me. My profile is www.linkedin.com/in/jimwgilbert.
In two weeks, we’ll continue with the last in this series, and I’ll tell you my secrets on how to powerfully communicate with people every time.
Jim Gilbert is president of Gilbert Direct Marketing, a full-service catalog and direct marketing agency. His LinkedIn profile can be viewed at www.linkedin.com/in/jimwgilbert or you can post a comment here or e-mail him at firstname.lastname@example.org.
Jim Gilbert has been creating direct marketing programs that drive superior ROI for almost 30 years. Fluent in consumer or B-to-B, creative, operations, and analytics, he marries the strategic and tactical sides of direct and social media marketing in a seamless fashion that gets results. He's CEO of a multidiscipline direct marketing agency, Gilbert Direct Marketing, Inc., which focuses on direct mail, catalogs, DRTV, telemarketing, print, alternative direct marketing media and social media marketing. Jim has been involved in start-ups, expansions and turnarounds, and is an expert in helping multichannel marketers get to the "next level." He's a former adjunct professor, teaching direct marketing at Miami International University, and is President of the Board of Directors of the Florida Direct Marketing Association. Jim loves to talk direct marketing, and has done many lectures on direct and social media marketing.