Toronto -- Sears Canada said Friday that it is rolling out a new in-store area called new baby department, located in the Kids Room in 55 Sears Canada stores across the country. The new baby department in the Kids Room is "organized into five categories that are clearly signed: nursery, travel, activity, feeding and gifting," said Tracy Culleton, VP of The Kids Room at Sears Canada. "The signing also provides all the features and benefits of the product assortment."
Tracy Culleton
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