Todd Simon

/PRNewswire/ -- Omaha Steaks today announced that the company will donate $25,000 to the National Multiple Sclerosis Society for receiving the highest number of votes in the company's recent Ultimate Burger Experience - a Facebook application that invited users to craft a virtual burger and donate the experience to benefit one of four charities. The three other charities involved, including charity: water, Disabled American Veterans, and St. Jude Children's Research Hospital, will each receive a $5,000 donation from the company. (Logo: http://photos.prnewswire.com/prnh/20111102/LA98677LOGO) The Omaha Steaks Ultimate Burger Experience was available on the Omaha Steaks Facebook page at: Facebook.com/OmahaSteaks from

Omaha Steaks announced the launch of its new mobile website. Developed in-house, the new mobile site is designed to make it convenient for users to shop Omaha Steaks from a variety of mobile devices including the iPhone, Droid and BlackBerry operating systems.

Omaha Steaks announced that it will appear as a featured company in the new season of NBC's reality series "The Celebrity Apprentice," which premieres on Sunday, March 6 at 9 p.m. EST. Promoted as "Crazy Good," this fourth season of the show features a cast of celebrities who battle it out for their favorite charities and ultimately compete to become the next celebrity apprentice.

At Omaha Steaks, we realize that conflict among our various sales channels doesn't really exist. We know that sales go in every different direction. Today, our marketing group acts as an ad agency to serve all of our sales channels. They watch from a high view, that is, they coordinate all promotions across all channels. It's quite a complex task, but it's highly effective. —Todd Simon, senior vice president, Omaha Steaks

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