Belk is now the official style destination of the Dallas Cowboys Cheerleaders (DCC). Along with a three-year partnership comes endorsements, appearances and numerous co-branded marketing initiatives such as the iPromise clothing line for the benefit of Susan G. Komen. Belk will also provide the wardrobe for the DCC director, Kelli Finglass, and choreographer, Judy Trammell, as they film season nine of their reality TV show, "Dallas Cowboys Cheerleaders — Making the Team." Auditions and taping for the show start on May 10, and the ladies will wear Belk fashion brands throughout the 2014-2016 football seasons.
Susan G. Komen
MENOMONEE FALLS, Wis. — Kohl’s is continuing its partnerships with the American Cancer Society and the Southeast Wisconsin affiliate of Susan G. Komen. To that end, the retailer and its philanthropic...
Breast Cancer Awareness Month turns even the manliest organizations like the NFL into pink-laden landscapes, all in support of breast cancer research. One way consumers can show their support is by shopping for the cause. Many popular retailers and brands are currently offering products with some or all of the proceeds going to Susan G. Komen for the Cure. For a more comprehensive list of participants, consult the organization's Corporate Partners page.
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