Lane Cochrane

Consumers generally go to a website with an agenda. That agenda could be to comparison shop, research, make a purchase, among other things. However, it's quite common for consumers to get frustrated with certain website issues and seek what they want elsewhere. A new whitepaper from Peppers & Rogers Group and iPerceptions titled Ten Tips for Making Websites Stickier offers new insights and 10 ways to help you keep consumers glued to your website.