Kinga Rajzak

Animation, designer duds and the power of instant purchasing come together in Barneys New York's latest endeavor — a shoppable spring film called "Wild Things." Created by filmmaker and photographer Barnaby Roper under the direction of Barneys’ Creative Director Dennis Freedman, the film stars Kinga Rajzak and follows her through a black-and-white cartoon land while she wears looks by Isabel Marant, Acne, Carven, Rag & Bone, and more. And when it goes live on Barneys’ website, viewers will be able to point, click and buy as they watch the short, thanks to Liveclicker technology.