John Bowden

Regina (Reggie) Brady is president of her own e-marketing and direct marketing consultancy, Reggie Brady Marketing Solutions. She is a leading authority on Internet direct marketing and has held executive positions in Internet marketing at FloNetwork Inc. (subsequently acquired by DoubleClick), Acxiom/Direct Media and CompuServe.

Remember the days when all we had to worry about was one channel? Those days are long gone! Today, to succeed in our complex omnichannel world, you have to be in front of consumers at the right time, in the right place, with the right offer. Yes, it's a very complex world out there, but if you're up to the challenge it can pay great dividends.

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