Diane Buzzeo

We live in a Google-dominated world; more accurately, we use a Google-dominated internet. The search engine (and purveyor of social media, cloud services and other daily necessities) accounts for over 80 percent of the online query market, making it safe to assume that it set the standard for internet search functions. When choosing to shop online, modern consumers expect no less from the search boxes of the virtual stores they're browsing than they do from King Google.

Amazon has become the 800-pound gorilla in e-commerce, but retailers of any size can capitalize on its powerful reach by selling on the Amazon.com platform. Diane Buzzeo, CEO of Ability Commerce, believes every online retailer should make Amazon a part of their selling strategy, and provides answers to the question, what are the five key things online merchants should know about selling on Amazon.com?

The e-commerce landscape is shifting so quickly that keeping an online retail site updated and accessible has become a time-consuming and costly task for companies of all sizes. With tablets, touchscreens and an increase in mobile browsing, improving a company’s site can mean adding a multitude of new features and upgrades.

More Blogs