Delia

Last weekend another teen fashion retailer, Wet Seal, filed for Chapter 11 Bankruptcy protection. On the face of it, Wet Seal is just another mid-market fashion retailer that failed to grow profitably. A deeper look makes it apparent that the world of teen fashion has changed irrevocably. The list of casualties is long: while cheap-not-so-chic retailers Delia's and Deb Shops are headed for the dustbin of history, and American Apparel struggles to find its identity, other higher-end retailers have also had some real trouble retaining customers.

Delia's the struggling clothing chain that caters to teenage girls, said it will file for Chapter 11 bankruptcy protection and liquidate all merchandise after efforts to raise financing or find a buyer foundered. Delia's will seek bankruptcy protection in the "very near term," according to a statement from the New York-based company today. The retailer has entered into an agreement with Hilco Merchant Resources LLC and Gordon Brothers Retail Partners LLC, to dispose of assets, including fixtures and equipment. The company has reported a loss in each of its last fiscal five years.

NEW YORK — Multichannel retailer Delia’s, which markets primarily to teen girls, continues facing challenges in traffic trends as it wrapped up the second quarter ended Aug. 3 with total revenue of...

Walter Killough will step down as CEO of the 109 unit Delia’s retail chain on April 1. The retail said it and Killough reached a mutual agreement not to renew his employment agreement which was scheduled to expire on August 2. Plans now call for...

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